Lessons Learned: A Digital Marketer’s Journey from NYC to San Diego
Resilient Events Dana Luparello Resilient Events Dana Luparello

Lessons Learned: A Digital Marketer’s Journey from NYC to San Diego

Marisa Cali, Founder of Live on Social Now, a digital marketer, and live event professional has had a rollercoaster journey in the marketing industry. From working in a high rise in NYC to getting laid off and moving back home to San Diego, Marisa’s story provides key insights into the importance of staying adaptable and resilient in the marketing industry!

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Engaging Your Online Audience: Key Strategies for Successful Live Streams and Virtual Events
Resilient Events Marisa Cali Resilient Events Marisa Cali

Engaging Your Online Audience: Key Strategies for Successful Live Streams and Virtual Events

To make the most of your live event, you need to prepare for any potential technical issues and focus on keeping your audience engaged. This requires excellent preparation, clear communication, and a willingness to invest in the right tools and resources. By doing so, you can create an engaging and high-quality experience that will keep listeners coming back for more.

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The Power of Calls to Action: Driving Engagement and Building Resilience
Resilient Events Marisa Cali Resilient Events Marisa Cali

The Power of Calls to Action: Driving Engagement and Building Resilience

Calls to action are a vital component of any event or content strategy. They guide your audience towards the desired actions, enhance engagement, and contribute to the resilience of your business. By understanding the basics of CTAs, tailoring them to your event's purpose, continuously improving them, and measuring their performance, you can maximize the impact of your events and create lasting connections with your audience.

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Plan Your Next Event Like A Pro: Tips From Experts
Production Notes, Resilient Events Marisa Cali Production Notes, Resilient Events Marisa Cali

Plan Your Next Event Like A Pro: Tips From Experts

Planning a successful event is much more than just selling tickets. It requires careful planning and a thoughtful approach. By establishing a framework for your event, defining your goals and purpose, considering your brand and overlay, choosing the right tools, and celebrating successes, your event can achieve its goals and stand out. With these tips and insights from our experts, your next event is sure to be a success!

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